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Real Endpoints Symposium

 

Thank you to all of our speakers, sponsors and colleagues for making this event a great success!

Highlights from the Symposium…

We’ve reached the tipping point. The basic assumptions underlying product reimbursement are changing radically. And rapidly.

“The Evidence Challenge of Rational Reimbursement”

Presented by Roger Longman, CEO, Real Endpoints

One way for payers to get a handle on drug spending and simultaneously support real medical innovation is comparative efficacy – the transformational fuel for evidence-based prescribing and reimbursement. But self-interest, academic perfectionism, government and corporate priorities, political restrictions and accounting bureaucracy are all getting in the way of rational reimbursement decisions. The answer: knowing when to go with “good enough”.

Play complimentary recording here:

Download audio here: Audio


Download PDF slides here:Slides

Thought leaders

Lewis Sandy, MD

SVP, Clinical Advancement, UnitedHealth

Michael Sherman, MD

CMO, Harvard Pilgrim

Robert Galvin, MD

CEO, Equity Healthcare

Peter Bach, MD

Director of the Center for Health Policy & Outcomes, Memorial Sloan Kettering

Michael Kolodziej, MD

National Medical Director, Oncology Solutions, Office of the CMO, Aetna

Annalisa Jenkins, MD

EVP, Head of Global Development, Merck Serono

Jack Bailey

SVP, Policy, Payers & Vaccines, GlaxoSmithKline

Steve Wooding

VP, Head of Market Access, Janssen EMEA, J&J

Jay Galeota

President, Hospital and Specialty Care, Merck & Co. Inc.

…And more!

meet the speakers

The Symposium provided specific recommendations on key issues such as…

  • The new tech assessment and contracting opportunities opened up by bundled payments (and why traditional contracting can’t handle them);
  • When, whether and how to use risk-sharing as a contracting strategy;
  • Determining the adherence strategies payers & pharmas should use to create value;
  • The kind and breadth real-world evidence you’ll actually need – and the data which is a waste of time;
  • When treatment-linked diagnostics actually prove value to payers – and when they don’t;
  • Developing or using the requisite comparative effectiveness data – and the clinical-trial endpoints necessary for optimal decision-making

Who Attended:

Payers and Risk-Sharing Providers

  • CEO, CFO
  • Medical Director
  • Pharmacy Director
  • Health Economics
  • Technology Assessment

Biopharma/Med Device/Diagnostics

  • CEO, CFO
  • Senior Clinical Development
  • Managed Markets
  • Senior Marketing Executives
  • Brand Management
  • HEOR

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